Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Thursday, July 22, 2021

United Methodist Homes in Shelton wins Mature Media Awards


SHELTON - United Methodist Homes was a winner in the 30th Annual National Mature Media Awards Program. 

The program, presented by the Mature Market Resource Center, a national clearinghouse for the senior market, recognizes the nation’s best marketing, communications, educational materials, and programs designed and produced for older adults.


UMH, a local not-for-profit senior living provider based in Shelton, offers independent and assisted living, enhanced assisted living, early memory support, skilled nursing, and short-term rehab. Among the organization’s award-winning communities are Wesley Village (Shelton), Middlewoods of Farmington (Farmington), and Middlewoods of Newington (Newington).


The organization received a Merit Award for their e-book, 7 Myths about Life in a Senior Living Community, in the category of publications and editorials for senior living. 

The book provides honest insights to common misconceptions about life in a senior living community.  It also discusses the anxiety many people have about making a move and addresses, with transparency, the issues of independence, cost, lifestyle, relationships, differences between assisted living and skilled nursing care, and more. 

The resource was designed and produced under the direction of UMH Digital Media and Marketing Manager Tracey Haughton.


“We see many seniors and their families overwhelmed by difficult emotions and misguided assumptions when they contact us for help,” said Elizabeth Schave-Bemis, Vice President of Sales and Marketing for UMH. “For a lot of people, the idea of moving to a senior living community brings great apprehension about quality of life. Our goal with this book was to offer credible information that would provide a more accurate picture of real life in a senior living community and promote a greater understanding of its benefits.” 

To download the free ebook, click here or visit: (https://offers.umh.org/7-myths-about-life-in-a-senior-living-community).


Additionally, UMH was also awarded a Merit Award for their digital publication, “A Legacy of Caring: How Connecticut’s United Methodist Homes Changes Senior Care for the Better”. The article takes a closer look at the legacy of United Methodist Homes senior living communities in the Hartford area. As stated in the article, “Over the last two decades, these communities have emerged as optimal solutions for seniors looking to continue leading meaningful, active lives in the Farmington and Newington areas of Connecticut while receiving the award-winning care United Methodist Homes is known for.” 

To read more, click here or visit: (https://storystudio.ctpost.com/2020/04/22/a-legacy-of-caring-how-connecticuts-united-methodist-homes-changes-senior-care-for-the-better/).


All entries were judged by a distinguished panel of mature market experts from across the United States for overall excellence of design, content, creativity and relevance to the senior market. 

To request the 2021 complete list of winners, visit: (https://seniorawards.com/mma_main.html).


To learn more about UMH, its mission and longstanding history of care and service to older adults and their families, visit www.umh.org or call 1-877-929-5321.


This is a press release from United Methodist Homes.


Tuesday, March 6, 2018

Greater Valley Chamber of Commerce in Shelton seeks interns


The Greater Valley Chamber of Commerce office is located at 10 Progress Drive, Shelton.

For more information about internship opportunities contact Nancie Gray, vice president, marketing/special events, at 203-925-4981.

Monday, November 16, 2015

Greater Valley Chamber of Commerce to host marketing workshop in Shelton


SHELTON - The Greater Valley Chamber of Commerce and Pepperland Marketing, a Google Partner agency, have teamed up to help small businesses in the Lower Naugatuck Valley grow their presence online by hosting a Let’s Put Our Valley on the Map workshop.

The workshop will feature two interactive sessions: “How To Reach A Local Audience Through Google Search and Google Maps” and “An Introduction To Inbound Marketing.”  


The free workshop will be held from 7:30-9 a.m. Thursday at the Greater Valley Chamber of Commerce office, 10 Progress Drive.



Let’s Put Our Valley on the Map is part of Google’s Get Your Business Online program and aims to bring community members, business owners and civic leaders together to help small businesses succeed on the web.

“Four out of 5 consumers use search engines to find local information nearby, yet only 37percent of businesses have claimed their listing on a search engine,” says Soo Young Kim, Head of Small Business Engagement at Google. “Small businesses are the engine of local economies and when they flourish, their communities do as well.”

“Closing this gap presents a huge opportunity to boost the local economy,” said Bill Purcell, President of the Greater Valley Chamber of Commerce. 
“This is a chance for Valley area businesses to collectively expand their online presence and further promote the region as the premier destination for business and leisure.”

Anyone interested in reaching a local audience online to grow their business is encouraged to attend, regardless of their company size or industry. Attendees will be treated to coffee and light refreshments. Advanced registration is required.

“Consumers now begin their holiday shopping online as early as August. If you can’t be found on Google, you’re missing out on a valuable opportunity,” says Sean Henri, founder of Pepperland Marketing. 
“In partnering with Google for this workshop, we hope to give Valley businesses a competitive advantage as we approach the busy holiday shopping season.”

Let’s Put Our Cities on the Map is a program designed to empower communities to support their local businesses and encourage them to get on the map. Local businesses keep our communities strong; when we help them succeed on the web, they make our communities even stronger. The Let’s Put Our Valley on the Map workshop is a Google presentation hosted by Pepperland Marketing and the Greater Valley Chamber of Commerce. Visit www.gybo.com to learn more about the program and get involved.

About Pepperland Marketing
Pepperland Marketing is an inbound marketing agency devoted to helping businesses turn visitors into leads and leads into customers through inbound marketing. As a Google Partner and Hubspot Partner, Pepperland integrates best-of-breed solutions with best-in-class marketing strategies to create an “always on” inbound demand generation engine that accelerates business growth through online channels.

About The Greater Valley Chamber of Commerce
Founded in 1964, this dynamic, pro-active organization lives by its motto, “Advancing the Regional Agenda through Business Leadership.” 
The Greater Valley Chamber of Commerce represents the Connecticut business community of Ansonia, Beacon Falls, Derby, Oxford, Seymour, and Shelton. 
The Chamber is currently comprised of approximately 600 members, which encompass a cross-section of our area’s businesses with representation from manufacturing, retail, service, bio-tech, and corporate businesses from home-based sole proprietors to large corporations with multiple branches.

About Get Your Business Online
Get Your Business Online is a fast, easy, and free way for small businesses to get online. While 97 percent of consumers look online for local products and services, 55 percent of small businesses do not have a website. 
Get Your Business Online provides small businesses with a free website as well as free tools, training, and resources to help their business succeed online.


This is a press release from the Greater Valley Chamber of Commerce.